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Take Part In Our 2024 Video Campaign

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Apply now to be a part of the 'My Cultural Style' video campaign for Cultural Style Week 2024! 

Celebrate the richness of diversity with Cultural Style Week, an exhilarating movement dedicated to the fusion of fashion and culture. From 21 to 27 May each year, Cultural Style Week empowers individuals worldwide to proudly showcase their heritage through the power of fashion and share their vibrant expressions online using the hashtag #CulturalStyleWeek.

You are invited to showcase your cultural style in our 2024  'My Cultural Style' campaign video!  

 

As a prelude to the inaugural week in May 2022, the 'My Cultural Style' video series showcased a diverse array of inspirational individuals, sharing heartfelt stories about the beauty of their cultural heritage and its profound significance in their lives.

 

The impact of these videos resonated globally, inspiring virtual participation in the Cultural Style Week movement. We are thrilled to be able able to encapsulate even more diversity in our new video campaign and you are invited to apply to take part. 

Apply Today and Unleash Your Cultural Style!

Whether you draw inspiration from your heritage, personal experiences, or the blend of diverse cultures, this is your chance to celebrate and share your unique narrative.

 

You must be 18 or over and able to attend a video shoot in London, UK. 

 

Applications are open until 29 January 2024

Click on the link below to apply.

 

 

For more information please read through the FAQ's before applying. 

mcs24 faqs
  • What types of events or offers can I submit?
    We welcome cultural fashion shows, art exhibitions, workshops, webinars, beauty services, national dress parties, restaurant packages, and more. Any activity that celebrates cultural diversity and self-expression is encouraged.
  • Will there be any copyright issues for using the logo?
    The Cultural Style Week brand is trademarked. While we encourage you to create your own events and marketing materials, it’s essential to obtain our consent before publicising any public events using the Cultural Style Week logo. This ensures all events align with our ethos.
  • Can you support funding applications for my event?
    While Cultural Style Week does not provide funding directly, we can provide a letter of support or confirmation that your event aligns with the week’s ethos. This may strengthen your application for external funding. Please contact us at partnerships@culturalstyleweek.com . We also encourage exploring partnerships with local businesses, community groups, or cultural organisations for collaboration or sponsorship opportunities.
  • What is Cultural Style Week?
    Cultural Style Week is an annual global event celebrating cultural diversity through fashion, hair, beauty, and self-expression. Held from 21–27 May, it aligns with UNESCO’s World Day for Cultural Diversity and invites individuals and organisations to showcase cultural pride.
  • What happens after I submit my event?
    Our team will review the information you provide. If your submission meets our criteria, we will approve it or contact you for additional details if necessary.
  • Is there a cost to participate?
    Participation is free. However, all event-related costs are the responsibility of the organiser.
  • Can my event make a profit?
    Yes, your event can be designed to generate profit. Cultural Style Week supports creative and entrepreneurial initiatives that celebrate cultural diversity and heritage. However, large scale commercial ventures may be subject to a licensing agreement.
  • Will Cultural Style Week fund my event and cover all expenses?
    As all events are independently organised, Cultural Style Week is unable to fund your event or cover expenses. However, as resources become available, we may offer support for select events or initiatives at our discretion. Where possible, we are happy to assist with funding applications or collaborative sponsorship proposals for events and activities that align with our mission and have been provisionally approved.
  • Where can I view the full terms and conditions?
    You can view the full terms and conditions at the bottom of this page.
  • Do I need to include a disclaimer in my marketing?
    Once your event is approved, we will provide detailed guidelines. These may include a requirement to include the following disclaimer on all promotional and ticketing materials: "This is an independent event, not an official Cultural Style Week event." "Cultural Style Week is not liable for any issues, disputes, or claims arising from this event."
  • Can I use the Cultural Style Week logo?
    Yes, approved participants can use the logo for event promotions, but only after obtaining consent and adhering to our branding guidelines.
  • How will my event or offer be promoted?
    Approved submissions will be featured on the official Cultural Style Week calendar and may also be highlighted in our social media posts and email campaigns. Additional marketing support may be available for a fee.
  • How long will it take to hear back/receive approval?
    We aim to respond to all submissions within 5-10 working days.
  • Who can participate?
    Anyone can join!, anywhere in the world! From community groups and schools to creative organisations, businesses, and individuals, we welcome participants from all backgrounds.
  • How will the photo and video content be used?
    All photo and video content will be used for Cultural Style Week promotions.
  • What is Cultural Style Week?
    Cultural Style Week is a dynamic movement that celebrates cultural beauty through fashion. It invites people worldwide to proudly embrace their cultural heritage and share their expressions using the hashtag #CulturalStyleWeek from May 21 to 27 each year.
  • What do participants need to bring for the video shoot?
    Participants are required to provide their own clothing for the photo and video shoot.
  • Is participation in the video project paid?
    Participants will not be paid for taking part.
  • What is the ‘My Cultural Style’ project?
    'My Cultural Style' projects feature a diverse group of inspirational people from all walks of life talking about the beauty of their cultural heritage and why it's important to them.
  • Who is eligible to apply to take part?
    Applications are open to people from all backgrounds. Applicants must be 18 or over and able to attend a video shoot in London, UK.
  • Where can I see previous videos?
    https://www.culturalstyleweek.com/my-cultural-style
  • What happens on the day of the shoot?
    Participants will be photographed and filmed. During filming, they will be asked questions about their cultural clothing and how they feel when they wear it.
  • What happens on the day of the shoot?
    Participants will be photographed and filmed. During filming, they will be asked questions about their cultural clothing and how they feel when they wear it.
  • Is participation in the video project paid?
    Participants will not be paid for taking part.
  • What do participants need to bring for the video shoot?
    Participants are required to provide their own clothing for the photo and video shoot.
  • Where can I see previous videos?
    https://www.culturalstyleweek.com/my-cultural-style
  • Is the videography venue accessible for people with disabilities?
    Yes, it can be. Please make your accessibility requirements known if shortlisted.
  • What is the ‘My Cultural Style’ project?
    'My Cultural Style' projects feature a diverse group of inspirational people from all walks of life talking about the beauty of their cultural heritage and why it's important to them.
  • Who is eligible to apply to take part?
    Applications are open to staff, students, and alumni of the University of Westminster.
  • How will the photo and video content be used?
    All photo and video content will be used for Cultural Style Week promotions.
  • What is Cultural Style Week?
    Cultural Style Week is a dynamic movement that celebrates cultural beauty through fashion. It invites people worldwide to proudly embrace their cultural heritage and share their expressions using the hashtag #CulturalStyleWeek from May 21 to 27 each year.
  • Am I able to approach sponsors to sponsor my event?
    You cannot approach organisations for sponsorship without our consent and approval. Formal requests for sponsorships have to be made with (or in partnership with) Cultural Style Week.
  • Am I able to charge an entry fee for my event?
    Yes, you are able to charge an approved entry fee for your event.
  • What support will Cultural Style Week provide for event delivery partners?
    We can provide planning and marketing support for agreed events where possible. Each application is unique and the level of support depends on the working agreement in place.
  • Can I raise funds for charity at my event?
    Cultural Style Week has official charity partners and you are welcome to raise funds for any of those charities at your event. We can not consent to event partners using the Cultural Style Week brand to raise funds for other charities.
  • What is your the event confirmation process?
    The process below outlines the journey from initial contact to event delivery and review for event partners that will deliver events and activities. Stage 1 - Expression Of Interest - We receive your initial application through our event partners web page and review the details. Stage 2 - Event Review - Once you have had time to review the FAQ's and ask any further questions, you will need to complete the online 'event review' form detailing the event location, exact date and timing. You are also able to send in any questions or queries before completing the form. Stage 3 - Review Meeting - If your proposal is accepted, you will meet with our review panel and/or founder, to discuss the idea in further detail before the contract is drawn and signed. Stage 4 - Event Planning & Promotion - Work will begin on planning and promoting the event. Stage 5 - Event Delivery - The event will be delivered as part of Cultural Style Week. Stage 6 - Event Review - After the event, we will review the overall delivery and any pending escrow funds will be released. There will be a separate process for special offers.
  • Do I have to be based in the UK?
    No, you do not have to be based in the UK.
  • I cannot deliver an event by myself, I would like to be part of a Cultural Style Week event?
    Please register your interest on the collaboration page and we will let you know when relevant opportunities arise. https://www.culturalstyleweek.com/collaborate
  • Will Cultural Style Week fund my event and cover all expenses?
    We do not have an event partner fund or expense budget. As funds become available we may seek to support some events and initiatives at our own discretion. Where possible, we will seek to support any funding applications or join sponsorship proposals for events and activities that have been provisionally approved.
  • If I am part of a school, community group or non-profit organisation, do I have to register my event?
    If your event is internal and not open to members of the public, you do not have to register your event or activity. We would still like to know about it so we can cheer you on. You can pledge your participation here: https://www.culturalstyleweek.com/pledge
  • How much is the event partner event licensing fee?
    The price depends on the scale of the event and the expected profits.
  • Will Cultural Style Week help to promote my event?
    Yes, we will list approved events on the website and promote them alongside other Cultural Style Week events.
  • Is participation in the exhibition paid?
    Participants will not be paid for taking part, but they can claim travel expenses.
  • How will the photo and video content be used?
    All photo and video content will be used for the exhibition and Cultural Style Week promotions.
  • Can individuals aged 18 and under participate?
    Yes, individuals aged 18 and under can participate with consent from a legal guardian or parent. A guardian must be present on the day.
  • Who is eligible to apply for the My Cultural Style exhibition?
    Applications are open to individuals who live, work, or study in the London Borough of Haringey.
  • What happens on the day of the shoot?
    Participants will be photographed and filmed. During filming, they will be asked questions about their cultural clothing and how they feel when they wear it.
  • What is Cultural Style Week?
    Cultural Style Week is a dynamic movement that celebrates cultural beauty through fashion. It invites people worldwide to proudly embrace their cultural heritage and share their expressions using the hashtag #CulturalStyleWeek from May 21 to 27 each year.
  • Will all participants be filmed?
    No, while all participants will be photographed, not all will be filmed.
  • What do participants need to bring for the photo and video shoot?
    Participants are required to provide their own clothing for the photo and video shoot.
  • When will the exhibition take place?
    The exhibition will be up from April to June.
  • Is the venue accessible for people with disabilities?
    Yes, the shopping mall and studio are fully accessible for people with disabilities.
  • What is the London Borough of Haringey?
    The London Borough of Haringey is located in north London, created in 1965 by the amalgamation of three former boroughs. It shares borders with six other London boroughs.
  • Where is The Mall Wood Green located?
    The Mall Wood Green is a large shopping center and residential complex in Wood Green, north London.
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